The night of the banquet for my 10 year high school reunion, I met Da Truth.  My husband came and got me out of  the ballroom. He said “babe guess who this is”, I said, “your cousin” ( a running joke that we have going).  He said, the “Open Book” and I was still trying to run him through my mind, then finally my husband said, “Da Truth”.  Of course then it clicked.  So we hugged and I ran through some songs that touched me and names some of his cohorts on his label Reach Records.  We talked for a brief moment about his performance in the “Good Life City” and uh…well… I guess that’s all I’ll say about his warm reception.  We must face it.  In some circles in the South, Holy Hip Hop is still taboo.  Someone tell me why??? (someone please answer)

My biggest issue was not knowing that Da Truth was in Albany, GA that night.  And no I don’t listen to the AM Gospel station in my town.  Maybe I should, but I don’t.  Why? Because of the format…it’s for some folks, but it is not for me.  The few times I have listen to the station I’ve heard no Holy Hip Hop or Urban Gospel and I need that in my life.  There seems to be a lack of marketing and promotions for this type of event in my area, even though there is a need.  (All my closet HHH/ Urban Gospel Listeners of Southwest GA stand-up and be heard).  In order to keep good life music coming to the area, we must support these artist and surpass their expectations because I’m sure they dread coming to the South (most parts of GA South of Atlanta).  Let’s start the discussion, because the world really needs to know what you think.

Cultivate Intelligence. Be Change.

Jonnette S. Fair

Founder, GoodMusic Advocate

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